London Marathon Activation

ONER ACTIVE'S LONDON MARATHON ACTIVATION BROUGHT RUNNERS AND SUPPORTERS TOGETHER AT COVENT GARDEN ON 26 APRIL 2026. BLACK-AND-WHITE CAMPAIGN PHOTOGRAPHY, ACID-YELLOW GRAPHICS AND THE SHOW UP MESSAGE CONNECTED THE DIGITAL CAMPAIGN WITH THE RECOVERY VAN AND RACE-DAY CHEER SQUAD. AS SENIOR GRAPHIC DESIGNER, I WORKED ON THE ACTIVATION'S GRAPHIC DESIGN. THE PROJECT BRINGS TOGETHER SOCIAL CAROUSELS AND STORIES, CRM EMAILS, OUT-OF-HOME GRAPHICS AND CHEER CARDS. EVENT PHOTOGRAPHY SHOWS THE WORK IN CONTEXT. THE DESKTOP AND MOBILE WEBSITE SHOWN HERE IS A PROPOSED CONCEPT ADAPTATION.